Not long ago, I observed as three competitors invested heavily into growing their presence on a specific social media platform. Their efforts were unsuccessful as the platform appeared to be a bad match for our sector.

I use a basic spreadsheet to track our competition's pricing modifications weekly. This has helped us to:

• Spot periodic promotion cycles
• Detect product bundling approaches
• Understand their pricing psychology

Essential components included:

• Native-speaking creators for each language
• Contextual modification rather than direct translation
• Harmonious organizational style across both languages
• Tongue-appropriate search optimization

A few weeks ago, a merchant contacted me after spending over 300,000 SAR on underperforming online marketing. After redesigning their strategy, we achieved a four hundred seventy-three percent improvement in ROAS.

Using extensive testing for a meal service company, we identified that advertisements presented between evening hours dramatically exceeded those presented during traditional prime times, achieving 163% better sales.

For a doctor's office in Jeddah, we increased their map appearances by ninety-four percent by confirming their establishment data was perfectly consistent in both Arabic and English across all platforms.

I currently use several resources that have dramatically enhanced our market intelligence:

• SEO tools to analyze other companies' SEO strategies
• Social listening software to monitor competitors' digital footprint
• Website analysis platforms to observe changes to their digital properties
• Newsletter subscription to obtain their marketing communications

Last month, a fashion retailer contacted me after wasting over 150,000 SAR on online marketing with minimal results. After redesigning their strategy, we achieved a six hundred thirty-one percent growth in ROAS.

Start by mapping ALL your rivals – not just the obvious ones. During our analysis, we identified that our biggest threat wasn't the established brand we were monitoring, but a new business with an novel approach.

A few days ago, a restaurant owner in Riyadh lamented that his business wasn't visible in Google results despite being popular by customers. This is a common challenge I observe with local businesses across the Kingdom.

When I launched my e-commerce business three years ago, I was sure that our special products would be enough. I overlooked competitor analysis as unnecessary – a choice that practically destroyed my entire venture.

Last quarter, an online store was experiencing a dismal 0.8% sales percentage despite substantial visitors. After implementing the techniques I'm about to discuss, their purchase ratio increased to 3.7%, resulting in a 362% improvement in sales.

Assisting an technology store, we found that their normal transaction process was creating needless difficulties for Saudi customers. After applying specialized changes, their cart abandonment rate decreased by thirty-seven percent.

Key improvements included:

• Including preferred Saudi payment methods like local services
• Simplifying delivery details for Saudi addresses
• Providing Arabic translation throughout the checkout flow
• Showing delivery estimates tailored to Saudi regions

For a banking client, we developed a material collection about family financial planning that incorporated Shariah-compliant approaches. This information outperformed their previous typical financial advice by 417% in engagement.

Important components included:

• Superior photographs featuring Saudi settings
• Data visualization for complicated ideas
• Motion graphics with native voiceover
• Smartphone-friendly image dimensions

Powerful techniques included:

• Industry reports with locally-relevant statistics
• Management discussions with notable Saudi authorities
• Success stories from local projects
• Online seminars addressing Saudi-specific challenges

Our studies has demonstrated that Saudi customers specifically seek these confidence builders:

• Physical presence details
• Regional approval marks
• Comprehensive exchange processes
• Local currency rates with inclusive delivery estimates

I dedicate at least two hours each week examining our competitors':

• professional website design cost architecture and user experience
• Articles and publishing frequency
• Online platforms engagement
• User feedback and evaluations
• Search tactics and performance